With the new year officially here, it’s time to take a look at 2021 trends within the coffee industry!
Curious about the coffee trends we’ve been keeping an eye on? Join us below as we highlight a few!
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Increased Demand for Specialty Coffee
- More and more consumers are looking to buy specialty coffee – both at the coffee shop and also when shopping for coffee to enjoy at home. In 2021, consumers will be willing to pay more money for better coffee, especially for coffees that support social causes.
- At Joffrey’s we have an entire collection dedicated to giving back to charity: https://joffreys.com/product-category/giving-back/.
- More and more consumers are looking to buy specialty coffee – both at the coffee shop and also when shopping for coffee to enjoy at home. In 2021, consumers will be willing to pay more money for better coffee, especially for coffees that support social causes.
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Increased Demand for Single Serve Cups
- Many consumers are shifting away from traditional drip brewers, both at home and in the office. This is driving the increase for single serve cups. Single serve machines allow each cup to be customized to the drinker – size, strength, flavor – you name it!
- At Joffrey’s we offer a variety of single serve cup options: https://joffreys.com/product-category/coffee/single-serve/.
- Many consumers are shifting away from traditional drip brewers, both at home and in the office. This is driving the increase for single serve cups. Single serve machines allow each cup to be customized to the drinker – size, strength, flavor – you name it!
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Coffee Subscriptions
- Having gained heightened popularity due to the pandemic, many are choosing to have their coffee delivered directly to them, on a schedule they choose. Coffee subscriptions also allow consumers to select which coffee varieties they prefer and have them appear on their doorstep or at their office every month.
- At Joffrey’s we offer 3 varieties of coffee subscriptions, including Disney Signature Coffee Collection, Flavored Coffee Collection and Roastmaster’s Collection. Learn more: https://joffreys.com/coffee-subscription/.
- Having gained heightened popularity due to the pandemic, many are choosing to have their coffee delivered directly to them, on a schedule they choose. Coffee subscriptions also allow consumers to select which coffee varieties they prefer and have them appear on their doorstep or at their office every month.
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Cold Coffee Year-Round (Nitro Cold Brew, Cold Brew)
- Nitro cold brew is infused with nitrogen after the cold brew process. In turn, the nitrogen adds a smoother feel to the coffee, creating a velvety foam at the top while also adding a richer and nuttier flavor.
- Just like it sounds, cold brew is served exactly how it’s made: cold-steeped coffee grounds filtered and poured over ice.
- We offer both Nitro Cold Brew and Cold Brew solutions.
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Functional Products
- Wellness products in every sector are on the rise, including coffee and tea. With additions such as immunity boosters, collagen, and plant based products being added to both coffee and tea beverages.
- At our Disney Springs store we offer an Iced Immunitea, made with MONIN®’s Immunity Boost.
- Wellness products in every sector are on the rise, including coffee and tea. With additions such as immunity boosters, collagen, and plant based products being added to both coffee and tea beverages.
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Ready to Drink (RTD) Coffees
- The only thing better than coffee? Coffee that can be easily taken on the go! Ready to drink coffee makes it easy for coffee lovers to grab a quick caffeine boost no matter where they are.
- At Joffrey’s, we’re currently working on re-stocking our RTD product(s).
- The only thing better than coffee? Coffee that can be easily taken on the go! Ready to drink coffee makes it easy for coffee lovers to grab a quick caffeine boost no matter where they are.
Are we missing any of your favorite 2021 trends? Let us know in the comments below!